Under Armour: Rule Yourself

Agency: Droga5 NY
Creative chairman: David Droga
Chief creative officer: Ted Royer
Executive creative director: David Droga
Group creative director: Tim Gordon
Creative director: Alexander Nowak, Felix Richter
Senior creative: Laurie Howell
Senior creative: Toby Treyer-Evans
Design director: Cynthia Ratasbouth
Chief creation officer: Sally-Ann Dale
Head of broadcast production: Ben Davies
Executive producer: Adam Perloff
Head of interactive production: Niklas Lindstrom
Head of art production: Cliff Lewis
Senior art producer: Julia Menassa
Senior print producer: Alyssa Dolman:
Retouching studio manager: Michelle Leedy
Retouchers: John Ciambriello, Peter Gibson
Designers: Jennifer Lally, Tessa Modi
Head of communications strategy: Colleen Leddy
Global chief strategy officer: Jonny Bauer
Head of strategy: Chet Gulland
Group strategy director: Harry Roman
Brand strategist: Candice Chen
Senior communications strategist: Hillary Heath
Group account director: Julian Cheevers
Account director: : Brian D'Entremont
Account manager: Jordan Cappadocia
Associate account manager: Scott Bubis
Project managers: Courtney Kosup, Connor Hall
Production company: Epoch Films
Director: Martin de Thurah
DOP: Kasper Tuxen
Executive producer: Melissa Culligan:
Producer: Michaela Johnson
Editorial: Stitch/Cartel
Editor: Leo Scott
Postproduction: Blacksmith
Sound Design: String and Tins / Q Department
Music: "The Last Goodbye" by The Kills
Mixer/Sound Editing: Chris Afzal
Photographer: Thomas Prior